RFP Design Group is a custom furniture manufacturer that outfits the commercial, hospitality and residential sectors. Despite having an incredible roster of clients (Scotiabank Arena, BMO Field, Shopify, McDonald's, Deloitte, Fairmont Hotels), they were dealing with a key marketing issue: not earning new business leads from digital efforts.
We created a brand new Leads Funnel strategy, Content Strategy and elevated the Brand Playbook to help change that. Hundreds of new online leads later, we've driven a 6-figure revenue impact for the company, completely focused on optimizing and tweaking our strategy until we found a breadcrumb trail to success.