As an exciting new brand in an emerging segment (cannabis-infused beverages), Little Victory tapped Zombie to curate an ongoing series of social content and digital campaigns that worked to drive new awareness for the product lineup – all while adhering to a playful and bright aesthetic. As Millennials continue to seek out and try alternative options in the beverage market, it's paramount that brands continue to produce and publish content that aims to inspire connection and meaning with new potential customers.